using public relations, how do marketers get favorable publicity for the company?

Answers

Answer 1

Marketers can use public relations (PR) strategies and tactics to generate favorable publicity for their company.

Here are some ways in which marketers can achieve this:

1. Building Media Relationships: Marketers can cultivate relationships with journalists, editors, and media outlets to increase the likelihood of positive coverage. By maintaining open lines of communication, providing relevant and timely information, and offering exclusive access or insights, they can increase the chances of getting favorable publicity.

2. Press Releases: Marketers can create and distribute press releases to announce new products, services, achievements, or other noteworthy developments within the company. A well-written and compelling press release can attract the attention of media outlets, potentially leading to positive coverage.

3. Thought Leadership and Expert Positioning: Marketers can position company executives or key personnel as thought leaders and experts in their industry.

It's important for marketers to remember that effective PR relies on authenticity , transparency, and ethical practices. Building and maintaining a positive reputation takes time and consistent effort, and it requires aligning PR activities with the company's overall brand image and values.

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Related Questions

a mental rotation task is focused on the ________ aspect of imagery. group of answer choices

Answers

A mental rotation task is focused on the spatial transformation aspect of imagery. Mental rotation refers to the cognitive process of mentally manipulating and rotating visual images or objects in the mind.

In a mental rotation task, individuals are typically presented with two or more objects or images that are slightly different in orientation, and they are required to mentally rotate one of the objects to match the other.

The focus of mental rotation tasks is on the spatial transformation aspect of imagery. It involves mentally manipulating and transforming the spatial representation of objects in order to compare their orientations or determine if they are the same. This task requires individuals to mentally rotate the objects in their minds, mentally visualizing and manipulating them to assess their spatial relationships.

By engaging in mental rotation tasks, individuals can gain insights into their spatial abilities, such as their ability to mentally manipulate and transform visual information. These tasks are often used in cognitive psychology research to study spatial cognition, mental imagery, and the processes involved in mental rotation.

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Complete Question

a mental rotation task is focused on the ________ aspect of imagery.

Part of maintaining a personal brand is making sure that it is credible. What does this mean and how can you accomplish it? Give at least three example of how to do that.

Answers

Maintaining authenticity and honesty in all of your interactions with your followers and clients can help you build trust through your personal brand.

What does having a trustworthy personal brand entail?

Personal credibility is primarily based on substance. Afterward, demonstrate to everyone in your vicinity what you can achieve and how you may help. It's about gaining confidence so you can perform more of the work you want to. Your social media posts may receive likes if your personal brand is powerful.

What factors determine a successful personal brand?

Your personal brand should convey your distinctive qualities, showcase your skills, inspire confidence, and generate a reputation in the field you are in now or want to enter. A person's story is their personal brand.

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Should patriotism be considered a virtue?

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a company’s _ tells you how much money the company has left over after subtracting all expenses

Answers

Answer:

A company's net profit tells you how much money the company has left over after subtracting all expenses.

Explanation:

A net profit, is when all of the companies money is spent on the things they need... and then it shows you what is left over. A company's profit is called net income or net profit. Net profit or income, is the total money remaining after accounting all of the cash flows, positive and negative numbers included.

Hope this helps! Brainliest plz? :)

(a) (b) (c)
AS(P100) AS(P125) AS(P75)
P Q P Q P Q
125 $560 125 $500 125 $620
100 500 100 440 100 560
75 440 75 380 75 500
Suppose the full employment level of real output (Q) for a hypothetical economy is $500, the price level (P) initially is 100, and prices and wages are flexible both upward and downward. Refer to the accompanying short-run aggregate supply schedules. In the long run, an increase in the price level from 100 to 125 will
a. increase real output from $500 to $560.
b. decrease real output from $500 to $440.
c. change the aggregate supply schedule from (a) to (c) and result in an equilibrium level of real output of $560.
d. change the aggregate supply schedule from (a) to (b) and result in an equilibrium level of real output of $500.

Answers

Answer:

XDXDXDXDXDXDXDXDXDXDXXDXD

Explanation:

Would you consider an entrepreneur a consumer or producer? Explain your answer.

Answers

a producer, its defined as somone who organizes and operates a buisness or buisnesses, they produce more costumers for whatever they are entreprenuering

Please help. Calculate weekly labour cost!. Easy

Please help. Calculate weekly labour cost!. Easy

Answers

Weekly labor cost per unit = total weekly labor cost/ total units


60,000. / 2000 = 30


Answer: £ 30 per unit

Which part of the business plan identifies plans for pricing policies?a.Self-analysisb.Trading area analysisc,Proposed marketing pland.Product description

Answers

How you'll persuade clients to acquire your goods or services is covered in the business plan's marketing section.

What is a marketing example?

In an essence, it is an effort to make customers aware of a business's offers, that could include both physical goods for sale also services rendered. Advertising on television, billboard at the edge of the road, magazine ads, etc.are typical illustrations of promotion in action.

What exactly does marketing entail?

Marketing management is in charge of offering post-purchase support in order to keep customers, promote brand loyalty, and improve the company's reputation. To gauge consumer satisfaction, it also needs to get feedback from them.

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Firm managers should use inputs at levels where the:Multiple ChoiceValue marginal product of labor equals wage.Price equals marginal product.Marginal benefit equals marginal cost and value marginal product of labor equals wage.Marginal benefit equals marginal cost.

Answers

The price is the same as the marginal product. The potential reward equals the variable costs and maximum value. Wage equals marginal output of employment. The marginal profit is the same as the marginal cost.

The falling marginal productivity rule is an economic concept that managers consider while controlling productivity. In general, it contends that gains generated from small changes on the input side of the supply equation would advance only moderately per unit and may flatten out or even decline beyond a certain point. Executives discover a slightly diminishing rate of production yield per unit generated after making advantageous changes to the inputs driving output, according to the law of falling marginal productivity. When statistically graphed, this results in a sloping curve with the total production return obtained from aggregate unit output progressively increasing until leveling off and maybe continuing to drop.

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a company buys a machine for $76,000 that has an expected life of 6 years and no salvage value. the company anticipates annual income of $1,805. what is the accounting rate of return?

Answers

2.37 percent is the accounting rate of return.

Description of the Response

Simply divide the average accounting profit by the average investment cost to determine the accounting rate of return. The average accounting profit in this issue is $1,805, and the average investment cost is $76,000. We may calculate the accounting rate of return using the formula and arrive at 2.38% ($1,805 / $76,000).

Divide the net income by the initial investment to determine the accounting rate of return.

As a result, with an initial investment of $76,000 and a net profit of $1805,

So, (Net Income / Initial Investment) / 100 is the accounting rate of return.

(1805 / 76000) 100 is the accounting rate of return.

2.37 percent is the accounting rate of return.

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ompute the future value of $500 at an interest rate of 8 percent 15, 20, and 30 years into the future. What would the future value be over these time horizons if the interest rate were 5 percent

Answers

To compute the future value of $500 at different interest rates and time horizons, we can use the formula for compound interest:

Future Value = Present Value * (1 + Interest Rate)^Number of Periods

Let's calculate the future values:

1. At an interest rate of 8%:

- 15 years: Future Value = $500 * (1 + 0.08)^15 = $1,829.76

- 20 years: Future Value = $500 * (1 + 0.08)^20 = $2,653.30

- 30 years: Future Value = $500 * (1 + 0.08)^30 = $4,661.03

2. At an interest rate of 5%:

- 15 years: Future Value = $500 * (1 + 0.05)^15 = $1,211.63

- 20 years: Future Value = $500 * (1 + 0.05)^20 = $1,552.56

- 30 years: Future Value = $500 * (1 + 0.05)^30 = $2,653.30

Therefore, the future values of $500 at different interest rates and time horizons are as follows:

At 8% interest rate:

- 15 years: $1,829.76

- 20 years: $2,653.30

- 30 years: $4,661.03

At 5% interest rate:

- 15 years: $1,211.63

- 20 years: $1,552.56

- 30 years: $2,653.30

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a fixed-price contract is useful and appropriate when

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Firm fixed-price contracts tend to be best suited for straightforward projects in which costs are well known in advance.

Perfectly competitive firms produce at the quantity where marginal revenue ______ marginal cost.

Answers

Perfectly competitive firms produce at the quantity where marginal revenue equals  marginal cost.

In the market conditions of perfect competition, the price is fixed by the industry which has to be accepted by all  the firms. Any quantity of the commodity can be sold at this price. Hence the price remains constant at this condition.

As long as the cost of producing another unit  means the marginal cost remains less than the revenue received from the sale of an additional unit means the marginal revenue, a producer won’t wander away from his path of earning profits.

This is because, until MR>MC, it keeps on adding to profits. Production is stopped only when MR becomes equal to MC.

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assume that the current price of a market basket of goods is $2,500 and the base year price of the same market basket is $1,340. the price index is

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The price index can be calculated by dividing the current price of a market basket of goods by the base year price. In this case, the price index would be generated.

To calculate the price index, we divide the current price of the market basket by the base year price and multiply by 100.  the current price of the market basket is $2,500 and the base year price is $1,340. Therefore, the price index can be calculated as follows:

Price Index = (Current Price / Base Year Price) * 100

Price Index = ($2,500 / $1,340) * 100

Price Index = 186.57

The price index indicates the relative change in prices between the current year and the base year. In this case, the price index is 186.57, which means that the prices of the market basket of goods have increased by approximately 86.57% since the base year. The price index provides a measure of inflation or deflation and is used to track changes in the overall price level of goods and services in an economy.

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______ Is a market in which a large number of suppliers compete with each other to satisfy the needs and wants of a large numbers of consumers at a competitive price.???

Answers

Answer : Monopolistic competition

Answer:

Monopolistic Competition

Explanation:

In a monopolistic competitive market, there are large numbers of sellers who do not sell identical products instead they sell differential products. They compete with each other at a competitive price. The products could be differentiated in many ways including quality, style, location and even brand name. Since they compete at a competitive price, if there is a substantial rise in the price of any of the products, the buyers could quickly shift from one product to another. The most crucial factor behind product differentiation is because of geographical factors. Under a monopolistic competitive market, the sellers do not have any influence over customer loyalty and limited control over the price.

brian would like to buy a larger commercial building. how can this be accomplished using less cash out of pocket by brian...?

Answers

Brian can accomplish buying a larger commercial building with less cash out of pocket by using a commercial real estate loan.

What is Commercial Real Estate Loan?

A commercial real estate loan is a mortgage secured by a lien on commercial property, rather than residential property. Commercial real estate loans typically require a higher down payment and have higher interest rates than residential loans, but they allow businesses to purchase larger properties without having to pay the full cost upfront.

Brian can also consider using a Small Business Administration (SBA) loan, which typically has lower down payments and more flexible repayment terms.

By using one of these financing options, Brian can purchase a larger commercial building without having to use as much of his own cash.

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Which statement is an example of inflation?​

Answers

Answer:

The price level of many things you buy increases over time.

Explanation:

The question itself was a bit confusing, like there was going to be options, but i did what i could with what i was given, and found you a good example. I hope this helps! Great to be of service to you! ⚔

Question 6 (Personal finance help urgently

Question 6 (Personal finance help urgently

Answers

If you pay the minimum you are going to be in trouble later on, you definitely want to pay in full every month so you don’t get interest applied to your previous balance.

Which is NOT part of a Pivot Table? Headings Rows Columns Values

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Answer:

All of the following are part of a Pivot Table: Headings, Rows, Columns, and Values.

Which one of these values can you usually expect from persons of integrity?​

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VALUE FROM PEOPLE WITH INTEGRITY:

- Responsibility. People who have integrity take responsibility for their actions no matter what they did.

Rachel lives and works on her father's dairy farm as a large animal veterinarian. The farm does not

employ any outside workers. One of the cows is having a difficult time delivering her calf. As Rachel approaches to help, the cow kicks wildly breaking Rachel's arm. Is Rachel covered under the OSH Act?

Yes, because Rachel's injury is job-related.

Yes, because Rachel works for her father and is not self-employed.

No, because Rachel is an immediate family member employed on her father's farm.

No, because Rachel's family farm does not employ outside workers.

Answers

Answer:

No, because Rachel's family farm does not employ outside workers

Explanation:

No, because Rachel's family farm does not employ outside workers. Under the OSH Act since Rachel's family does not employ outside workers they are not seen as an official business and therefore are not protected under the act. The workers on the farm are not seen as employees but instead family members helping one another and acting as co-owners of the farm. Therefore, the act does would not provide any coverage to Rachel in this scenario.

Pizza Deluxe University is an in-house center and education facility that offers broad-based learning opportunities for employees. Pizza Deluxe University would be considered a(n) ________.

Answers

Complete Question:

Pizza Deluxe University is an in-house center and education facility that offers broad-based learning opportunities for employees. Pizza Deluxe University would be considered a(n):

Group of answer choices

A) assessment center.

B) on-the-job training center.

C) orientation center.

D) corporate university.

E) learning community.

Answer:

D) Corporate university.

Explanation:

Since Pizza Deluxe University is an in-house center and education facility that offers broad-based learning opportunities for employees. Pizza Deluxe University would be considered a corporate university.

A corporate university can be defined as an educational institution set up by a company, which is then used as a strategic tool that helps its parent institution in achieving its goals by providing essential activities such as tailored learning and developing staffs so as to foster individual and institutional knowledge, understanding and learning.

Question 3 of 10
Which of the following is a hard skill that a marketing manager might use on
a regular basis?
A. Using listening skills to understand employee concerns
B. Using spreadsheets to plan budgets
C. Using leadership skills to motivate a project team
D. Using coding skills to create websites for clients
SUBMIT

Answers

Answer: B. Using spreadsheets to plan budgets

Explanation: yes

Which of the following is another name for operating costs:
O A. Overhead
O B. Capital expenditures
O C. Fixed expenses
0 D. Variable expenses

Answers

Answer:

c

Explanation:

i believe c is the answer I'm not 100 % sure thi

a firm does not pay a dividend. it is expected to pay its first dividend of $0.10 per share in two years. this dividend will grow at 11 percent indefinitely. using a 13 percent discount rate, compute the value of this stock. $5.43 $4.59 $4.42 $7.21

Answers

The dividend will grow at 11 percent indefinitely. using a 13 percent discount rate,  the value of the stock will be $4.59

Si, the correct answer is B.

How to find the value of this stock?

The value of the stock can be computed using the dividend discount model. The formula is D/(r - g) where D is the dividend, r is the discount rate, and g is the dividend growth rate.

Using the dividend discount model, the value of the stock is given as:

D1 = D0 (1 + g)

Where:

D0 is the current dividend and is zero

D1 is the next year's dividend

D1 = D0 (1 + g) = 0.10 (1 + 11%) = $0.11

Discount rate is 13%.

D = D1 / (1 + r) = 0.11 / (1 + 0.13) = $0.09734513

Hence, the value of the stock is $0.09734513 / (0.13 - 0.11) = $4.59.

Hence, the answer of the question is B.

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"drawing relevant examples from the extract, discuss
the leadership qualities of Steve Jobs and bring out how his
leadership embodies the nature and elements of leadership

Answers

Steve Jobs, the co-founder of Apple Inc., exhibited remarkable leadership qualities that contributed to his success and the transformation of Apple into one of the world's most valuable companies.

Firstly, Jobs demonstrated a visionary leadership style. He had a clear and compelling vision of creating innovative products that would revolutionize industries. For instance, his vision of a user-friendly personal computer led to the development of the Macintosh.Secondly, Jobs possessed strong passion and charisma. He had a relentless drive to pursue excellence and inspire others to share his vision. His charisma and persuasive communication skills motivated employees and stakeholders His leadership embodied several key elements.

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Single largest contributor to the probability that a firm will end up in financial distress?

Answers

The single largest contributor to the probability that a firm will end up in financial distress occurs when income flows fail to meet the required spending outflows owed to outstanding obligations or needs.

Financial distress is the inability of a business or individual to generate sufficient income or income to meet or pay their financial obligations. This is typically due to high fixed costs, a high proportion of illiquid assets, or cyclical earnings.

Financial distress may therefore make it difficult for the company to obtain external funding for viable projects. Our inability to raise external funding and our predicament may both impact our trade credit policy.

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Which measures the changes in the prices of a "market basket" of some 100 goods produced by typical manufacturers? The Producer Price Index The Consumer Price Index The GDP price index The International Pricing Index

Answers

The widely used by policymakers, economists, and investors to monitor the health of the economy and make informed decisions.

Why will be the Producer Price Index the GDP price index International?

The Consumer Price Index \((CPI)\) measures the changes in the prices of a "market basket" of some 100 goods produced by typical manufacturers.

The \(CPI\) is a widely-used measure of inflation in an economy. It is calculated by collecting price data for a representative sample of goods and services commonly purchased by consumers, such as food, housing, transportation, and medical care.

The prices of these items are then weighted according to their importance in the average consumer's budget.

The \(CPI\) is used to track changes in the cost of living over time. When the \(CPI\) increases, it means that the average price of the goods and services in the market basket has increased, and therefore the cost of living has gone up. Conversely, when the \(CPI\) decreases, it means that the cost of living has decreased.

The \(CPI\) is also used to adjust various economic indicators for inflation, such as wages, Social Security benefits, and taxes. By adjusting for inflation, these indicators can provide a more accurate picture of economic trends and changes in standards of living.

Overall, the Consumer Price Index is an important economic indicator that provides valuable information about inflation and changes in the cost of living.

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When making decisions, managers often must decide between doing what is beneficial for the firm in the short term, and what is beneficial for both the firm and society in the long term. To address this conflict, a firm must

Answers

When making decisions, managers are often faced with a conflict between what is beneficial for the firm in the short-term and what is beneficial for both the firm and society in the long-term.

This conflict arises because the actions that benefit the firm in the short-term may not necessarily align with the interests of society as a whole, which can lead to negative consequences for both the company and society in the long-term.

To address this conflict, a firm must adopt a long-term orientation and consider the broader social and environmental impacts of its decisions. This means looking beyond immediate financial gains and recognizing that actions taken today can have far-reaching implications for the company's reputation, customer loyalty, employee morale, and overall sustainability.

Firms that prioritize social responsibility and sustainable business practices are more likely to build strong relationships with stakeholders, including customers, employees, investors, and regulators. They are also better equipped to weather economic downturns and other disruptions, as they have diversified their risk and invested in building resilient supply chains and communities.

Ultimately, the key to addressing the conflict between short-term gains and long-term benefits is a commitment to corporate social responsibility (CSR) and sustainable business practices. By prioritizing the needs of society and the environment alongside those of shareholders, firms can create value for all stakeholders over the long-term, ensuring their continued success and impact.

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give at least 3 personal gains in your business (my gain,community gain and country gain) by considering the table below

Answers

Answer:

My Business- Fashion Designing

My Gain- Daily profit generation, Job Satisfaction, Improvement of my business skill.

Community Gain- Access to well-designed dresses, Training for youths who wish to gain the skill

Country Gain- Employment of citizens, Contribution to the gross domestic product

Explanation:

In my business as a Fashion Designer, I benefit from the fact that I can make money for myself doing what I love. The business also affords me the opportunity to improve my business skill. For instance, good marketing helps me reach a wider audience.

The community I live in benefits from my service because they can always come to design their dresses in whatever styles they desire. Youths and others who wish to gain some skill can also register at an affordable price.

The country I reside in also benefits from the revenue generated from the business because it contributes to its gross domestic product. The citizens are also gainfully employed through the business.

My business: Pharmacy

My gain: Profit, income, access to free medical license drugs, safety, good health

Community gain: Access to good license My business: Pharmacy

My gain: Profit, access to free medical license drugs, safety, good health

Community gain: Access to good license drugs, ease of affordability, wellness and wholeness, free medical advice

Country gain: Employment of labor, access to good healthcare, tax, contribution to country's GDP, wellness and wholeness

for better understanding, lets explain what profits in business means

The aim of any business is to make profit. Business is referred to as any task or activity that aim to provide goods and services to people in order to make profit

Profit is simply the amount of money a business earns above and beyond what it spends for salaries and other expensesbusiness gains covers the profit and other advantages be it pleasure, enjoyment, relaxation etc obtained or derived from any business transactions

from the above, we can therefore say that the answer My business: Pharmacy

My gain: Profit, access to free medical license drugs, safety, good health

Community gain: Access to good license drugs, ease of affordability, wellness and wholeness, free medical advice

Country gain: Employment of labor, access to good healthcare, tax, contribution to country's GDP, wellness and wholeness, is correct

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Many years ago the Aluminum Company of America owned almost all sources of the special ore (bauxite) needed to produce aluminum. This is an example of market power arising from:control of a key input.switching costs.network effects.extreme economies of scale. Audrey contracts CLEANOUT Inc. to upgrade the plumbing at each of her company's six offices. Audrey wanted the work to be done in two days, but CLEANOUT took three days to complete the work. Which of the following statements is most likely to be true in this scenario? Group of answer choices Both Audrey and CLEANOUT must consult a neutral third party to resolve their contractual dispute. CLEANOUT is entitled to a partial recovery under the contract. Audrey can sue CLEANOUT for material breach of contract. Audrey can refuse payment to CLEANOUT. CLEANOUT is entitled to full recovery under the contract. how much dont you think places affect people? Consider how a certain place has played a part in your life or in the life of someone you know. You could also think about a movie or a book in which the location is key to the story. Write a paragraph explaining how you think place affects a person or character what types of life insurance are normally used for key employee indemnification? Question 1 of 35Which statement applies only to magnetic force instead of both electric andmagnetic forces?A. It can push objects apart.B. It acts between a north pole and a south pole.C. It acts between objects that do not touch.D. It can pull objects together. This is admittedly a complex topic, defined by our textbook authors as the need to "consider more than economic, technological, political, and social reasons in making decisions about how to organize our lives" (p.280). In other words, the ecological impact of a decision should be thought through just as carefully as one might think through business considerations, such as expenses and revenues. To help unpack this complex concept, explore one recent example of public officials (policy makers, leaders, etc.) employing ecological rationality, or failing to consider ecological rationality, when dealing with an environmentally sensitive issue.As one option, consider viewing (or reviewing) Erin Brockovich (2000), an award-winning film starring Julia Roberts based on the true story of the title character's legal battle against Pacific Gas and Electric Company over its role in contaminating groundwater. Alternatively, you may choose to explore a different example of an environmental disaster caused by corporate wrongdoing.As part of your analysis, respond to the following questions.Briefly describe the environmental disaster. 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Consider the following regression model, Y_i= _0 + _1X_i + e_i, where the variance of the error term is var(e_i) = ^2(X_1)^2. Note that ^2 is an unknown constant. Further, assume that the model satisfies all of the assumptions of the Gauss-Markov Theorem except for heteroscedasticity. a) Formulate a Weighted Least Square (WLS) regression for this model that provides the BLUE of the model coefficients. (30 marks) b) Demonstrate that the error term of your transformed model is homoskedastic. (30 marks) c) How do the estimated coefficients of your transformed model transform into estimates of your original model? (40 marks) Keisha folicu a number cube 40 times and got the following results.Outcome RolledNumber of Rolls1327Explanation3Check6485Answer the following. 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The equation y 10 = 2(x 10) models the amount of money he owes for the bike, where x is the number of weeks and y is the amount of money he still needs to pay.How much did the bicycle cost? The flying squirrel of North America closely resembles the flying phalanger of Australia. They are similar in size and have long, bushy tails and skin folds that allows them to glide though the air. The squirrel is a placental mammal, while the phalanger is a marsupial. These close resamblances, even though genetically and geographically separarted by great distances, can best be explained by Brianna cuts a piece of yarn into 4 equal-length pieces.Then she cuts 2 inches off one of the pieces, leaving5 inches of yarn on the piece. What was the length ofthe original piece of yarn? Winston Co. has a dividend-paying stock with a total return for the year of -6.5 percent. Which one of the following must be true? A. The dividend must be constant. B. The stock has a negative capital gains yield. C. 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